This concise book is filled with easy to apply results oriented principles to help you identify, celebrate and own the power of what makes you a stand out. Your First Moment Earns You More Moments is an urgent call-to-action to understand how to sell yourself: who are you, your personal values, your expertise, your mindset and your reputation – which is your personal brand. It is the culmination of the totality of all of your professional assets and is tied directly back to what the title of this book is: Your First Moment – [pre-promotion and delivery of consistent excellence] and Earns You More Moments – [the score sheet that tells you how well you are doing the first part]. It is a highly instructive read as well as a reference book containing numerous levels of understanding, insight, guidance and creative thinking that will help readers at various stages of their professional life. Finding meaningful employment is difficult enough but to do it without fully understanding how to sell yourself because you aren’t clear on what differentiates you, makes it virtually impossible to get hired in today’s global job market.
Today, when we have access to almost everything a buyer, a customer or decision maker could ever want in the world, your priority is to figure out what your personal brand is. If you are just starting out in your career or are much more established but have never thought about how important personal branding is for your success, start figuring it out right now. This clarity and focus will make it easier for others to find you, hire you and promote you with confidence. When you clearly understand what makes you unique and marketable, you are well on your way to establishing your winning personal brand!